Market volatility could prove death knell for linear TV
Live sports might be its only saving grace.
Advertising News
How a broadcast mention of Richie Saunders’ Tater Tots connection led to ‘unique opportunity’ of Ore-Ida NIL deal
Warner Bros. Discovery to lose $1.1 billion in advertising without NBA
The company will lose its NBA rights following this season.
NHRA posts clip of Bob Tasca cutting promo on ‘fake news network’ Fox over IndyCar ‘fastest’ ads
"I didn't think it was Fake News Network on Fox!"
Unrivaled is featuring commercial-free quarters
The first and fourth quarters of games are being shown commercial-free.
How Medium Rare took Sports Illustrated, Shaq, and Guy Fieri’s brands to the public at Super Bowl LIX
Luka Dončić’s Lakers’ debut saw Gatorade, Nike, the team, and the fans go all-out
From big brands to ESPN, team, and fans' moves, Dončić's L.A. debut drew a ton of attention.
Pat McAfee stars in Super Bowl commercial for girls’ flag football initiative
McAfee might have a future as a school principal... or an actor.
Lil Wayne addresses his NFL snub for Kendrick Lamar in Super Bowl ad airing in New Orleans
Lil Wayne turned his annoyance at this snub into a local Super Bowl ad.
Ricky Williams and Calvin Johnson mock Roger Goodell in Jeeter/National Lampoon Super Bowl-adjacent cannabis short
A video from Jeeter and National Lampoon released Sunday involves Ricky Williams, Calvin Johnson, and a shot at Roger Goodell.
Fox reportedly secures record ad revenue for Super Bowl LIX
The network has reportedly sold a double-digit number of 30-second spots for more than $8 million a pop.
State Farm pulls Super Bowl ad amidst criticism surrounding Los Angeles fires
State Farm has been heavily criticized in the wake of the fires.
The Pop-Tarts Bowl saw a resurrected mascot, mascot combine drills, and Cole Cubelic in a costume
The Pop-Tarts Bowl interrupted its tribute video to last year's mascot with that mascot's resurrection.
Viewers outraged as NFL RedZone breaks ‘commercial-free’ promise
It might be time for Scott Hanson to find a new catchphrase.
Larry David returns as voice of George Steinbrenner in new Topps ad with John Elway, Stephen A. Smith
"It's Elway! The sky's the limit for that guy!"
Nielsen first-party data inclusion approved by Media Rating Council, may expand beyond ‘Thursday Night Football’
Sports media execs address attracting a younger audience
"So you can spend hours a day, which would have been unheard of not that long ago, engaging with a sport but never sit down and watch a three-hour window."
Fox could lose big ad revenue in World Series sweep
The network could lose out on nearly $150 million in unrealized ad revenue should the Dodgers take care of business in Game 4.
Lasik uses missed call in Rams-Vikings as ad opportunity
"Better vision. Better Calls."
NWSL’s BOS Nation FC abandons ‘Too Many Balls’ website and shirts after criticism
"I honestly did not perceive this team to be so unserious."
Prime Video’s Mike Hopkins says Amazon wouldn’t have done NBA deal without new ad revenue
Mike Hopkins also revealed Prime Video will become profitable by itself "very soon."
Somehow, six more Monday Night Football simulcasts returned to ABC
Duke Cannon creates ‘O-LINE’ docuseries featuring college football stars
NBC foregoing commercial breaks for split-screen ads during NASCAR green flag laps
NBC is changing how it handles its NASCAR ad presentation for three races.
LeBron James’ DraftKings partnership has its first TV ad, with Kevin Hart mocking his ‘NFL offer’ and age
"How are you going to celebrate a win, give everybody butterscotch candy?"