Seattle Kraken delete TikTok videos of Alex Wennberg after ‘BookTok’ controversy
The Kraken have deleted all TikTok posts that reference the phrase "BookTok" in any way.
The Kraken have deleted all TikTok posts that reference the phrase "BookTok" in any way.
"If you're gay, bless you. If you're transgender, bless you. And if you have a problem with that, **** you!"
"We always knew our sport was a perfect fit for TikTok."
The partnership with TikTok raises "serious questions about ESPN corporate decision-making"
"I don't think baseball has a product issue, I think it has a packaging issue. They need creators to help package the game, and that's what we do, make the game more consumable for people."
The Monday Night Football & NFL Network themes performed poorly, but the NFL on CBS theme drew a lot of love.
"WSE has the reach and resources to be able to have a major impact on the footballing community, especially with its global audience of young fans."
"This is a TikTok? I wanna do a TikTok when we both in it. I wanna be in this Tik thing, I wanna be in this with you."
"We’re not going to get our 16-year-old...to sit for a full game. It’s just not going to happen.”
"If you're making TikTok content, it's not a matter of if you go viral, it's when you go viral. It just embraces creative people and doesn't care about where you're from, what you look like."
"We had at least hypothesized that talent is a way to develop that deeper relationship with that audience, putting a face to the brand to really make it feel like there is a voice and a personality that is behind the page, and helping separate ourselves from the ocean of football information that gets shared online."
"When a media company builds native studio capabilities to create its own original programming, you know they have crossed the threshold into a certain level of success."