Tennis governing body WTA blasted for using AI image
An apparent AI image mangled sponsor logos, players' hands, and more.
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Ligue 1 turning to AI to overcome ‘blind spot’ of translation
"This is going to be standard operating procedure for every major sports league in the world before you know it."
Gannett seeks AI sports editor amid union tensions, past controversies
Google’s AI gets cheese fact wrong in Super Bowl commercial (Updated)
"Gemini provides no source, but that is just unequivocally false"
NBA app adds League Pass multiview, rewind and download features, more original content
The NBA app is rolling out new features, including multiview, offline viewing, and more.
Jack Nicklaus fighting to reclaim NIL rights after new AI replication
Nicklaus Companies has now authorized an A.I. version of Nicklaus.
Pat McAfee introduced new Grok segment: ‘The future is AI’
"We put into The Grok on The X and said 'What's the biggest takeaway from Week 1 of the NFL season?'"
ESPN AI recap of Alex Morgan’s final professional match fails to mention Alex Morgan
"[San Diego's Kennedy] Wesley was the standout player, contributing defensively as well as on offense."
AI announcements clue us into what sports media companies don’t value
No, Joe Biden didn’t drop out to focus on ‘College Football 25’
Leave it to X to point out such obvious humor.
X AI falsely claimed Steph Curry scored nine points, USA-Serbia finished in 28-28 tie
The final score was 105-79.
An AI version of Cris Collinsworth is apparently coming to Pro Football Focus
"They did a thing of me doing PFF highlights in my voice, and you sit there, and you can't even believe it."
X AI claimed Mike Gundy said ‘I’ve driven drunk,’ a quote he did not say
Gundy did not actually say "I've driven drunk," contrary to what X AI Grok claimed in its summary of tweets on him.
X’s AI platform badly fooled by Bronny James memes about his parents
AI aggregation tools thought there was serious controversy as memes went around social media after Bronny James was drafted by the Lakers.
Fake AI video shows Panthers coach Paul Maurice making controversial remarks
The video was easily disproven, but every day we get closer to a world where such deep fakes become harder to detect.
Tom Brady says he’s ‘using AI’ to prepare for broadcasting career
"I’m using AI in the preparation for that so I can better understand the matchups, the plays, and different situations that come up in the game."
SB Nation owner Vox Media reaches deal with OpenAI
"This partnership recognizes that human creativity and quality journalism are a key part of responsible deployment of generative AI."
X/Twitter’s AI accuses Klay Thompson of vandalism with bricks after 0-10 performance
When it rains, it pours.
MLS NEXT Pro plans historic AI broadcasting feature for upcoming game
It's an unlikely spot for the technology to debut, yet it's easy to see this technology soon being used for NFL, MLB and NBA broadcasts.
Ringer Union ratifies new contract with protections for AI
"We’re thrilled to share that The Ringer Union has ratified our new contract with 100% yes votes."
Wondery takes flak for creating AI sports podcast host ‘Striker’
"I’m Striker, your AI host, whipped up from the magic of machine learning."
ESPN’s Tony Reali takes aim at Sports Illustrated amid AI controversy
"Sports Illustrated was about two things: Writing and the photos."
Former Sports Illustrated employee: ‘It’s entirely fair to not believe anything that they say’
"It's very depressing but totally expected."
The long, sad decline of Sports Illustrated
Sports Illustrated responds to allegations it published AI-generated articles by fake writers
"According to our initial investigation, this is not accurate."