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Super Bowl LII advertisers aren't worried about protests, according to a NBC executive.

NBC’s Dan Lovinger says no advertisers declined Super Bowl over protests, as the game “transcends the league itself”

"Nobody that we’ve approached has said we’re not interested because of what’s going on. The Super Bowl transcends the league itself and all of those things that have come up in the past year and a half. I think advertisers recognize that."

By Andrew Bucholtz OnFeb 1, 2018 3
NBC 2018 Winter Olympics

NBC projects big Olympic revenue increase, is getting over $5 million for some Super Bowl ads

NBC made around $800 million in revenue on the 2014 Sochi Olympics, and expects a "low double digit" increase for February's PyeongChang Games.

By Andrew Bucholtz OnOct 30, 2017 5

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