ESPN’s Jimmy Pitaro on Venu Sports: ‘We believe that this is a pro-competitive service’
"It is really focused on sports fans that are not currently part of the MVPD ecosystem..."
"It is really focused on sports fans that are not currently part of the MVPD ecosystem..."
"We are very interested in continuing to identify partnerships on a team-specific basis."
"They understand that this is where our audience is migrating — to these direct-to-consumer platforms – and so we need to be there."
Pitaro said McAfee is also bringing in important young viewers to ESPN.
NFL executives felt "blindsided" after being left in the dark on the announcement of the planned streaming service.
"Jimmy Pitaro did call Jimmy Kimmel and did a pretty good job, I believe, of talking him down."
"They should have bought DraftKings. They should have been on the ground floor."
As ESPN lays off more accomplished reporters each year and works to cut investment deals with America’s biggest...
"I’d be lying if didn’t tell you this Charter deal wasn’t critical."
"When something happens in the sports industry, people look to ESPN."
"The [traditional TV] model has been very good to Disney."
"We feel like his show is a natural extension of what we’re already doing."
An ESPN direct to consumer service isn't here yet, but we're still talking about "when" rather than "if."
"I could have the greatest version of ‘High Noon’ that was possible, [but] there’s not a place in their line-up for that right now. That’s just not what they do, and that has zero to do with me."
A big part of this shift sees ESPN content executives Stephanie Druley, David Roberts and Norby Williamson now reporting to Magnus instead of Jimmy Pitaro.
"So you want to talk about timing."
"We enter these discussions understanding that we can’t get everything and that we’re going to proceed with both discipline and thoughtfulness. So I can’t tell you how this is going to play out. We are very much in it right now."
"I’m looking at the big picture...Let’s not blow it because we want to express ourselves."
He may have left money on the table, but Adam Schefter seems content with the decision for different reasons.
"ESPN+ is the centerpiece. It is the jewel. ...That exclusivity really helps drive audience. As we move forward we are going to keep acquiring more rights for ESPN+."
That stock bump today might be a tough data point to ignore now, though.