Brian Windhorst: Mavericks had among worst months in history of basketball
"It's in the realm of the worst month for an organization in the history of the sport."
"It's in the realm of the worst month for an organization in the history of the sport."
"Dallas trades away their young superstar and now they’ve got the audacity to hike season ticket prices on loyal fans."
"Not resigning Jalen Brunson to a $55M extension could be worse than trading Luka Dončić."
"I'm really proud that it didn't leak out..."
Luka is now dating somebody that's more successful, got a lot of trophies … they're just leaking stuff to make him look bad."
Tuesday's Mavericks-Lakers matchup was the most-watched regular-season game of the year outside of opening night.
To be fair, it is a pretty impressive edit.
Saturday's audience increased 29% year-over-year for the Lakers' win over the Nuggets.
He went to bed and shut off his phone.
"I saw a story where they won’t let Luka jerseys in the building in Dallas"
"Playing this game, this is what I love."
"To clear up any confusion — Luka was not censored from the video."
The Mavericks new hype video certainly stirred up controversy...
"I think they should believe in their organization."
The Lakers are currently in the midst of a reported $3 billion local TV deal.
The audience peaked at 2.55 million viewers.
"Now, he is going to welcome this opportunity to prove to a lot of people, particularly in Dallas, what he's capable of."
"It’s actually so sad to see the Mavericks organization crumble."
ESPN had a scheduling mess on their hands with the Luka Dončić Lakers debut cutting into the middle of a college basketball game.
From big brands to ESPN, team, and fans' moves, Dončić's L.A. debut drew a ton of attention.
The game is scheduled for Monday night at 10:30 p.m. ET on ESPN.
"The NBA just NBA'd itself."
"The first game is where you are going to feel how much those fans feel betrayed and how much pain they have."
"One big concern though is the safety of the players, the front office, going back to Dallas"