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MLS, Apple to simulcast four matches on EA Sports FC Mobile app
The first game available to players will be this Saturday with an MLS Cup rematch between the LA Galaxy and New York Red Bulls.
Max Bretos on MLS Season Pass and Mount Rushmore of SportsCenter anchors
American soccer culture is 'still in diapers, it's still growing.'
Apple, Lionel Messi team up for free MLS Season Pass trial
The deal is good for both new and eligible returning customers all around the globe.
What do MLS’s international TV deals signal about Apple deal?
Sacha Kljestan talks playing in U.S. Open Cup with fellow MLS Season Pass analysts: ‘We just share such great memories.’
MLS team exec says league needs to ‘end the deal with Apple’
"I think we have to be on more linear outlets. We have to be on ABC, NBC, Fox more regularly..."
Taylor Twellman: Apple listens to MLS fans better than television networks
"The one thing that's very interesting to me is that Apple really does listen to the constructive criticism."
MLS, Apple make major changes to MLS Season Pass accessibility
The service will be available on Xfinity and DirecTV, and the league will launch a Sunday Night Soccer package available without a subscription.
MLS Cup linear audience down massively on Fox in year two of Apple deal
More people tuned in for the second-tier USL Championship Final on CBS last month.
MLS commissioner Don Garber suggests Apple to blame for lack of viewership transparency
"I think that all of us would like to see more transparency."
MLS clears Taylor Twellman after AppleTV+ production assistant accused him of physical altercation
"Twellman has returned to work for MLS Season Pass."
MLS really wants you to watch Messi’s playoff debut
The game will be everywhere...except linear television.
MLS exec says Apple deal ‘finally’ gives them a TV partner invested in league growth
"Finally, we have a media partner who seems vested in the growth and improvement of the league."
Apple TV+ is a ghost town – can live sports bring it to life?
Nobody is watching Apple TV+, which doesn't bode well for its future in live sports unless someone is willing to take a chance.
Apple offering free weekend of MLS Season Pass, but that comes with Lionel Messi expected to rest
Lionel Messi likely won't be playing when fans can watch MLS games for free this weekend.
MLS announces broadcast talent for second year of Season Pass
MLS360 will feature a new host in former WWE play-by-play man Kevin Egan.
MLS Season Pass reportedly ended 2023 with over two million subscriptions
MLS Season Pass subscriptions soared after Lionel Messi joined the league.
MLS broadcaster Kaylyn Kyle was suspended over ‘improper and inaccurate’ Bruce Arena remarks, per report
"I spoke carelessly and should have been more mindful of my words."
Lionel Messi fuels Apple TV, MLS subscriptions surge
The Wall Street Journal reported a massive surge in subscriptions for Apple TV and MLS Season Pass after mega-star Lionel Messi debuted.
Inter Miami owner says Lionel Messi more than doubled MLS Season Pass subscriptions
Lionel Messi has brought the desired impact to MLS, bringing huge growth to the Apple MLS Season Pass service.
Apple’s Jake Zivin opens up about the pressure and honor of calling Lionel Messi in MLS
“It’s his movie. He’s creating it and we’re just living in it."
MLS Season Pass reportedly nearing one million subscribers, though NDAs prevent more information
MLS Season Pass subscriptions are reportedly nearing one million, but getting more information than that will be difficult.
Lionel Messi’s MLS success will be judged on subscribers, not wins
"It is more spectacle in that it does not depend so much on whether you win or lose, but at the end it is the path that takes you there and what you accomplish during that time."
MLS nearing Apple’s subscription threshold to share revenue, per report
"MLS sources confirmed the league is nearing Apple’s required subscription threshold that kick-starts an agreement for the company to share subscription revenue with MLS."