NBA Playoffs first round viewership up 4% versus last season

Through the first round, games are averaging 3.27 million viewers across all networks.

NBA on ABC up big versus last year, league viewership practically even

Across ABC, ESPN, and TNT, NBA viewership is down just 1% versus last year after being down about 20% prior to Christmas Day.

Hubie Brown reflects on ‘fastest 50 years’ of NBA career

"There’s a lot more for this game than me just saying goodbye."

Credit: Chuck Cook-USA TODAY Sports

NBA rejects Warner Bros. Discovery’s matching bid, officially announces deals with Amazon, Disney/ESPN, NBCU