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Western Conference Finals Game 1 ratings see significant drop
"Game 1 of the NBA Western Conference Finals flopped in the ratings."
NBA Playoffs continue strong run of ratings through second round
Viewership is up 2% versus the same point last year.

Is the ‘stick to sports’ crowd out of things to say?
Local NBA viewership down 9% as large-market teams underachieve
"Local ratings are very much driven by which teams that year exceeded expectations and had all the casual fans come in to join the ride."
NBA secures most-watched playoffs opening weekend in 25 years thanks to Easter holiday
Viewership for the eight games across ABC, ESPN, TNT, and truTV averaged 4.39 million viewers.

NBA bets long term over short with Grizzlies-Thunder ABC pick
Adam Silver defends NBA’s 2% ratings decline as a ‘victory’
"There were a bunch of factors I think that led to our ratings being down early on."
NBA teams saw local ratings decline by 13% this season
Teams like the Atlanta Hawks and Miami Heat saw declines of over 50%.
NBA regular season viewership finishes down slightly versus last season
National NBA viewership is down just 2% versus last season across ABC, ESPN, and TNT.
Luka Dončić’s Dallas return most-watched non-Christmas ESPN NBA telecast of season
The audience peaked at 2.79 million viewers.

The NBA ratings crisis was the most overblown story of the year
The NBA has seen more 50-point blowouts in the last two years than in any other decade
The Trail Blazers set an all-time franchise margin of victory record Saturday, but are far from the only team putting up lopsided results.
Dan Le Batard says NBA ratings don’t matter: ‘They got their money!’
Dan Le Batard was apoplectic over the sky is falling narrative about NBA ratings because the league just cashed in on huge TV deals.
Steve Kerr: NBA puts ratings above player health
"They clearly don't care about rest or player health; it's just ratings — and all that stuff."
NBA viewership rebounds, cuts early-season losses by more than half
The league's viewership is down 5% year-over-year, but was down 19% earlier this season.
Luka Dončić joining L.A. Lakers could be boost to NBA ratings
Watching Luka Dončić and LeBron James figuring it out on the fly will be fascinating.
Adam Silver: ‘There’s never been more engagement in the NBA than there is at this moment’
"Part of what I think we can do better is not just tell the larger stories about player's and their lives and off-the-floor and all that, but the nitty gritty."
The NBA has a massive negativity problem
Thunder-Cavaliers showdown garnered solid ratings for ESPN
The two conference-leading squads will meet again next Thursday, January 16.
JJ Redick on Charles Barkley’s public callout: ‘Literally don’t care’
"I didn't make it all the way through the clip."
NBA’s Christmas Day rebound takes ESPN’s ratings out of the red
ESPN's NBA ratings have completely turned around after a monster Christmas Day audience has propelled the network to a 5% increase.
NBA Christmas Day viewership soars thanks to competitive slate led by LeBron James, Steph Curry and Kevin Durant
For the first time, the full NBA slate was available on ABC as well as ESPN+ and Disney+.