How The Athletic is shifting its coverage of women’s soccer and women’s sports in general
“That's how you tell a story that reaches more people, if you're hearing from more people.”
“That's how you tell a story that reaches more people, if you're hearing from more people.”
The league is courting both new and existing broadcast partners for a deal.
The team was widely ridiculed in October for its launch campaign, featuring the "Too Many Balls" slogan.
This is the latest step in Roku boosting its women's sports content.
"The best way that we can tell stories about women's sports is to focus on the sport, and to focus on the stakes and the competition."
CBS will air the NWSL championship game in primetime for the fourth consecutive year.
CPKC Stadium is the first soccer arena built for a women’s professional sports team in the world.
"I honestly did not perceive this team to be so unserious."
"[San Diego's Kennedy] Wesley was the standout player, contributing defensively as well as on offense."
The NWSL returns after its Olympic break with two games tonight.
“We are thrilled to have Landon join the club."
"Oh shoot. Oh my gosh!"
CBS Sports is adding even more women's soccer to its schedule this summer.
"This ain’t my first rodeo. (You can imagine how the first rodeo went now that I carry a back pocket diaper at events.)"
"To be able to share that moment with you, even though you were so young, was one of the coolest things ever."
A week ahead of the start of its NWSL coverage, Prime Video has revealed its lineup of NWSL broadcasters.
Scripps Sports has released their NWSL studio and match broadcast lineups.
"I think you'll see us continuing to acquire sports rights."
The NWSL's new media rights deals have finally been announced.