ESPN shifts upfront pitch focus from shots at digital competitors to reminding advertisers of live viewing, but is that overkill?
Talking about how much ESPN content is consumed live is nice, but advertisers might be sick of that message by now.
Archives
Soccer players try to nail ESPN reporter with a ball in the middle of a live hit
Reporting is a dangerous job, don't let anyone tell you otherwise
Eyepatch-wearing Eagles’ fan shouts “Wentz goes down, Big Dick Nick steps the f*ck up!” on live TV
This fan in his tracksuit and eyepatch certainly made an impact.
Nielsen hasn’t counted hundreds of thousands of live sports viewers over streaming delays, costing networks tens of millions
Deciding viewers aren't live if they're 25 seconds behind worked for DVRs, but doesn't work as well for streaming.
Adam Schefter takes a phone call on live TV during a SC6 appearance
Apparently, the no calls on live TV rule doesn't apply to Schefter either.