MLB games drive millions of Apple TV signups, per new data
A Dodgers-Yankees game in May drove 722,000 new signups for Apple TV.
A Dodgers-Yankees game in May drove 722,000 new signups for Apple TV.
Sportsnet averaged 1.4 million viewers for the Blue Jays' series against the Orioles last weekend.
"Is that a quesadilla Pat?"
MLB is "close to being done" its new set of media rights deals, per the report.
ESPN has also expressed interest in obtaining the local rights for five MLB clubs.
"At what point do we move past 'why is the game on [insert streaming service here]?'"
The streamer is "not necessarily" going after the same games as NBC is eyeing.
"You learn something new every day, Wayne."
The league has also held talks with other streamers including Amazon, Netflix, and Google.
"Two for two, boy. Two for two."
"I have some very happy life changes happening which means I won’t be back with the Rays next season."
Apple TV+ continues to emphasize its sports content strategy.
"God that infuriates me watching Juan Soto complain to the umpire."
"There’s a generation that doesn’t understand that. And there’s a lot of people that can’t afford that."
Increased in-game interviews on MLB broadcasts have been popular with fans, and MLB and the MLBPA have incentivized players to do them.
Individuals will need an Apple TV+ subscription to watch Friday Night Baseball this year. Or they can go to a bar with DirecTV.