2025 WNBA Playoffs first round was the second-most-watched ever
The first round averaged 943,000 viewers across ABC, ESPN, and ESPN2.
The first round averaged 943,000 viewers across ABC, ESPN, and ESPN2.
The league is proving to be a draw with or without Clark.
Eight of the top 10 most-watched WNBA games of the season were broadcast on ESPN or ABC.
"The numbers from last night’s nationally televised Aces-Liberty game are in..."
"Be nice, WNBA players, to the lady that currently has her leg up because she’s giving the league a leg up"
Saturday's game averaged 2.7 million viewers on ABC.
Girls aged 2-17 watched this year's playoffs at a 35% higher clip than boys in the same age range.
As expected, the deciding Game 5 of the WNBA Finals between the New York Liberty and Minnesota Lynx...
The league cannot stop setting viewership records.
Sunday's Game 2 on ABC averaged 1.35 million viewers, up a whopping 93% versus the average of last year's WNBA Finals.
Game 3 of the New York Liberty and Las Vegas Aces was the most-watched WNBA semifinal game in 22 years.
Sunday's Las Vegas Aces-New York Liberty semifinal game averaged 929,000 viewers per Nielsen.
A record cable audience for a WNBA game watched Caitlin Clark and the Indiana Fever be eliminated from the playoffs by the Connecticut Sun.
Caitlin Clark's playoff debut with the Indiana Fever saw strong viewership numbers even going up against the NFL.
In the 2024 regular season, both ESPN and ION saw huge ratings increases with many games exceeding one million viewers.
The 1.22 million viewers drawn by the Aces-Sky game on CBS is the best viewership total this year for a game not involving Caitlin Clark.
The WNBA ratings rise is about more than just Clark.
The Sky-Fever rivalry is a WNBA hot ticket.
While viewership has slid, Caitlin Clark and the Indiana Fever remain a hot draw for the WNBA.
The Caitlin Clark Effect is helping to remake everything we know about women’s college basketball ratings. The question...
"New fans found us. Faithful fans embraced the appointment viewing. This success is only going to grow in the future."